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LAWIN.news

Vivamax Rebrands as VMX and Expands Its Offerings

by Mae De Vera, LAWIN.news October 14, 2024
written by Mae De Vera, LAWIN.news October 14, 2024
FROM left: Vincent del Rosario, Valerie del Rosario, and Ronald Arguelles
506

Vivamax, a popular Filipino streaming platform, has officially rebranded itself as VMX. This announcement coincides with the company hitting the significant milestone of 12 million subscribers. The change aims to enhance the platform’s appeal and maintain its status as the leading content streaming service in the Philippines. Vivamax, now VMX, continues to offer a wide range of Philippine-produced movies, series, concerts, and special-interest titles.

The rebranding effort reflects VMX’s commitment to evolving its services to cater to its growing audience. The platform’s management believes that this new identity will resonate well with both existing and potential subscribers. The transition to VMX is accompanied by a fresh logo and an updated user interface, both designed to enhance user experience and engagement.

VMX plans to expand its content offerings with a focus on quality and diversity. The platform has announced a series of upcoming projects that promise to deliver more exciting and varied content to its subscribers. These projects include new Filipino films, exclusive series, and various entertainment shows. VMX is also keen on exploring collaborative projects with international content creators, aiming to provide a more global perspective to its audience.

Despite the name change, VMX assures its subscribers that the core values and mission of the platform remain the same. The company remains dedicated to showcasing Filipino talent and creativity while providing a platform for diverse storytelling. The rebranding is seen as a step forward in strengthening the platform’s position in the competitive streaming market.

VMX’s management has emphasized the importance of innovation and adaptation in the rapidly changing digital landscape. The company is investing in new technologies and partnerships to ensure that it stays ahead in the streaming industry. This includes enhancing its digital infrastructure to provide seamless streaming and improving content accessibility for users.

Subscribers of VMX can expect a continued dedication to high-quality content and an enriched streaming experience. The platform’s management has assured its users that the transition will be smooth, with no disruption to existing subscriptions or content access.

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Mae De Vera, LAWIN.news

Mae De Vera is a passionate advocate, creative professional, and entrepreneur. A graduate of Political Science from Saint Louis University and a law student of Arellano University, Mae is dedicated to empowering marginalized communities through outreach programs and advocacy. With a background in digital artwork, event flyer design, ESL teaching, and business management, Mae brings a versatile skill set to her endeavors. She also embraces her love for nature through farming, integrating sustainability into her life. Mae’s leadership experience as a consistent school student leader reflects her commitment to making a difference. Today, she combines her creativity, advocacy, and entrepreneurial spirit to create impactful stories and initiatives that inspire change. Disclaimer: The views and beliefs expressed by the author do not necessarily represent those of LAWIN.news, its management, editorial board, or staff.

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