The Philippines is hosting international golf champions this week to promote the country as a sports tourism destination and capture a share of Asia’s projected 9-billion-dollar golf tourism market.
The Department of Tourism organized the events to draw foreign golf travelers and showcase local courses.
Officials said the government views golf tourism as a component of its broader strategy to diversify the tourism portfolio and stimulate the economy.
The department is rolling out programs to position the Philippines as a premier venue for international golf events.
Tourism officials said the initiative aligns with the national plan to expand sports tourism and drive visitor growth.
The campaign intends to leverage international exposure to generate economic activity and strengthen the country’s position in the regional tourism market.
