HOUSTON — Soccer fans looking to watch matches during the 2026 FIFA World Cup in a more exclusive setting can now reserve a private viewing space at the city’s upcoming fan festival.
The Legends Loft, a private lounge that can accommodate up to 100 guests, is now open for bookings in Houston. Reservations range from $9,000 for a single match to $30,000 for a full-day booking during the World Cup final, according to organizers.
The air-conditioned venue will offer catered food and beverage services, dedicated restrooms and premium sight lines to the main stage of the FIFA Fan Festival, where matches will be broadcast on large screens.
Organizers said at least five bookings were secured within two days of reservations opening. The space is being marketed as a premium hospitality option for corporate gatherings, client entertainment, employee events and group celebrations.
The lounge will be located within the fan festival grounds in Houston’s East Downtown Houston (EaDo), where four blocks currently made up of parking lots and warehouses will be transformed into a large fan zone during the tournament.
The Houston 2026 World Cup Host Committee said availability for the venue is limited and demand is expected to be high.
In addition to Legends Loft, visitors will have access to Club 104, a lower-level area where individual tickets will be sold, though pricing details have not yet been announced.
The fan festival in EaDo is expected to draw about 15,000 visitors daily once the tournament begins, with large viewing screens, food vendors, interactive installations and other attractions planned for the event. Premium hospitality experiences will also be available inside NRG Stadium, which will host several World Cup matches as part of FIFA’s official hospitality program.
