North Texas gas station chain faces trademark lawsuit from Buc-ee’s
Buc-ee’s has filed a lawsuit against Super Fuels, a North Texas gas station chain, in a Texas federal court. The legal action centers on allegations of trademark infringement and dilution. Buc-ee’s contends that Super Fuels’ use of a cartoon dog mascot closely resembles its iconic beaver logo, causing potential consumer confusion. As part of the lawsuit, Buc-ee’s is seeking monetary damages and a permanent injunction to prevent Super Fuels from using the disputed logo.